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Social Media Strategy

£45.00
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This online video course will guide you through the process of creating a social media strategy for your business.
During this course, Katherine will talk you through the crucial elements to consider when creating your strategy, including:
- Knowing who your target customer is, including their interests and online preferences
- Deciding your goals for social media with SMART objectives
- The strengths of each individual social platform
- How to audit your own pages
- Competitor research
- Content planning
- Types of content
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